‘Welcome to My Taxi – Let’s Do Business With My Cell Phone’
In cities across Africa, being an entrepreneur requires no office, business card or investors. All it takes is a cell phone, according to Adele Botha, a researcher at the Council for Scientific and Industrial Research (CSIR) in South Africa.More than a convenience, cell phones have become a means of livelihood and information for people in rural communities across Africa. NGOs and researchers are studying their effects on rural communities.
Mobile phones have made deep strides into the African market in recent years, and are becoming important tools for helping rural and urban populations stay connected and promote business.
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