Mobile Engagement Resource Center

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Entries for December, 2007

Report: People Will Send More Text Messages Next Year Than This Year

Posted by Eric Zeman on Information Week Gartner took quite a leap of faith in predicting that SMS usage in 2008 will top 2007′s numbers. In fact, Gartner goes so far as to say that the number of messages will top 2.3 trillion worldwide. That’s an average of 767 messages per mobile subscriber over the [...]

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Shop by phone gets new meaning

Alan Brody, a 15-year-old jazz drummer and high school freshman, doesn’t have the interest or time to hang out in shopping malls. So he browses the Internet on his cellphone, using a search service that has helped him find everything from Hanukkah gifts to computer software. Brody, of Arlington, Va., also does mobile searches for [...]

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Smartphone Sales Grow 165 Percent in U.S.

The inexorable march of the mobile phone continues. According to the latest survey by the NPD Group, the U.S. saw a total of $3.2 billion in third quarter sales, an impressive 47 percent surge compared to a year ago. A good portion of that growth can actually be attributed to smartphone sales too, which accounted [...]

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GOMOTEXT.COM International Coverage Enhanced to over 200 Countries

Dallas, TX – December 10th, 2007- GOMOTEXT.COM, a leading provider of mobile messaging and marketing solutions, today announced that they have enhanced their coverage to cover more than 200 countries across the globe. “We have made it easy for our clients to launch International Mobile Marketing Campaigns by offering enhanced coverage in addition to simple [...]

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More Than One-Third Of U.S. Pre-Teens Have A Mobile Phone

PRE-TEENS IN THE U.S. ARE more connected than ever before, thanks to the widespread use of mobile phones. The Nielsen Co. released the findings of an in-depth study on the mobile media and cross-media behavior of U.S. “tweens” (ages 8-12). The report estimates that: 35% of tweens own a mobile phone, 20% of tweens have [...]

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don’t 4get ur pills: Text Messaging for Health

New Services Use Cellphones To Quickly Send Information; Deciding What’s Appropriate By RACHEL ZIMMERMAN (Wall Street Journal) Kate Hemond, a nanny who cares for six children, was considering salmon for their supper recently. Standing at the fish counter of a Whole Foods market near Boston, she pulled out her cellphone to text message a service [...]

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